Forum Overview :: Gamerasutra

also lol by jeep 06/09/2013, 8:08pm PDT Microsoft executives have allegedly told all employees working at E3 to not use the word television when talking about the Xbox One. They say that they want to divert all attention away from the subject and onto video games. A YouTube video “summarizing” the Xbox One reveal event by cutting it down to every mention of television currently has 6.5 million views while the official Xbox One reveal video has 5.7 million. Allegedly, Microsoft is aware of the parody video and is trying to ensure that every person knows that the Xbox One is primarily a video game machine. A Microsoft employee working at E3 has told us the details of an e-mail that was sent out by the president of Interactive Entertainment Business Don Mattrick to all employees. They gave us the information under the condition of anonymity. “What I’ve been told by Don Mattrick is that we are not allowed to use the word television at all while helping people demo the Xbox One games,” said the source, “He said that we’re not even supposed to refer to the actual televisions we are using as a television. We’re supposed to call it a screen. This is how worried Microsoft is about the whole thing.” “He really does not want Microsoft to be embarrassed at E3,” continued the employee, “He even said that he is more worried about the television thing than the used games policy. If we are asked about the television features, we are supposed to bring up anything else like video games, the controller, or even the used games policy. We are supposed to divert attention away from the television features at all costs. It’s that bad.” These statements have been further collaborated with remarks made by Mattrick during a pre-E3 interview. He told reporters that “what most people got from the Xbox One reveal was that this console plays video games” and that “anyone who says otherwise is lying and trying to discredit the Xbox One’s reputation for video games.” Another source has claimed that Sony is only allowing their employees to talk about the Xbox One as long as they use the word television in the same sentence.

Microsoft are not backing down on the used game fee thing by jeep 06/07/2013, 7:02pm PDT     also lol by jeep 06/09/2013, 8:08pm PDT         Re: also lol by jeep 06/09/2013, 8:15pm PDT     Re: Microsoft are not backing down on the used game fee thing by Mysterio from Before 06/09/2013, 8:28pm PDT     I think we're all missing the real issue here by Mischief Maker 06/10/2013, 10:30am PDT         Sounds like MS is getting killed today over Twitter for whatever they are doing NT by col.schickn 06/10/2013, 11:46am PDT             They got utterly fuckin owned by Sony at e3 by jeep 06/11/2013, 7:11am PDT                 The sad part is Microsoft could have matched or beaten that price by fabio 06/11/2013, 7:45am PDT                 that's fantastic NT by Fullofkittens 06/11/2013, 8:41am PDT                 Watching contrarians try to spin this has been fun by skip 06/12/2013, 8:00am PDT                     I front-paged this by Ice Cream Jonsey 06/12/2013, 9:37am PDT                         It's completely fine by me. I like the images you chose too. NT by skip 06/12/2013, 12:56pm PDT                     I feel like I've read that Gizmodo article before. NT by Worm 06/12/2013, 11:12am PDT                     He can bring himself to defend the Xbone, but not JOCKS and their FOOTBALL NT by fabio 06/12/2013, 7:00pm PDT             Re: Sounds like MS getting killed today over Twitter for whatever they are doing by Commander Tansin A. Darcos 06/13/2013, 4:30am PDT                 Suck an egg. NT by Worm 06/13/2013, 5:09am PDT                 I know some morons think companies are people by laudablepuss 06/13/2013, 1:54pm PDT                     Caltrops cares about the wage laborer proletariat of America NT by A message from Caltrops Cares 06/13/2013, 3:56pm PDT                         I understand why you'd read other things into my posts by laudablepuss 06/13/2013, 4:22pm PDT         Did nobody learn from the Wii? Learn what, you retard? The Wii was a huge succes NT by 1-800-BUSINESSTIPS 06/12/2013, 8:01pm PDT             I'm making penis jokes and you're reading spreadsheets! by Mischief Maker 06/12/2013, 8:35pm PDT             True, the Xbox One seems to really be geared to girlfriends and children by Souffle of Pain 06/12/2013, 10:17pm PDT             Signed, Don Mattrick by Don Mattrick 06/12/2013, 10:19pm PDT                 lol don mattrick never knows whats goin' on NT by Mysterio 06/19/2013, 10:21pm PDT     MS caves by skip 06/19/2013, 2:00pm PDT         Now they just need to take out the Kinect 2.0 and replace it with a 360 SOC. NT by Jerry Whorebach 06/20/2013, 6:00am PDT             You got half your wish NT by skip 05/13/2014, 10:51pm PDT                 Suggestion for hypothetical "slim" hardware revision: by Jerry Whorebach 10/06/2014, 8:22pm PDT         Xbox 180 NT by Mischief Maker 06/20/2013, 9:54am PDT