Reddit also noted a number of trends across its more than 100,000 active communities, including sizable increases in its top 50 beauty and style communities, which grew 63+% and 52%+ year-over-year, respectively. To some extent, these increases were driven by the blogger beauty feuds — for example, the r/beautyguruchatter community jumped up by 87% year-over-year. The r/skincareaddiction community was the most popular beauty community, reaching over 1 million subscribers, Reddit says.

Wedding-focused Reddit communities also grew, with r/weddingsunder10k up by 109% and r/bridezillas up by 852%, year-over-year. Family and parenting communities grew by 87% year-over-year.

The top 50 food communities grew 35% year-over-year, and several spirits-focused communities grew — like r/tequila (+99%), r/whiskey (+52%), r/vodka (+44%), r/bourbon (+27%) and r/winemaking (+16%).