Ice Cream Jonsey wrote:

This is perfectly legal and absolutely how competition in the marketplace works.

Article

At E3 this week, it was revealed that Ys Net's crowdfunded RPG sequel Shenmue III will be an Epic Games Store exclusive when it launches on PC this November. This late-in-the-day reveal has angered a selection of the title's backers, who originally expected a Steam code of the PC release. Upon announcement, the Kickstarter page was immediately hit with a flood of complaints.

Some of these disgruntled backers have since requested refunds, on the grounds that they will not be receiving the product that they pre-purchased. But, in official replies posted by fans in the comments, these requests have been met with a blanket rejection from the Shenmue III team.

Epic has once again created an enormous amount of goodwill for their store and products. People at Kickstarter were working overtime to secure $6.3 million in refunds as they take customer satisfaction seriously.