Forum Overview :: Mischief Maker's Maker's Mark
 
This is a failure of messaging by Horrible Gelatinous Blob 07/11/2014, 1:37am PDT
skip wrote:

http://www.joystiq.com/2014/07/10/gibeau-ea-innovated-too-much-with-dungeon-keeper/

"Brands ultimately have a certain amount of permission that you can make changes to, and I think we might have innovated too much or tried some different things that people just weren't ready for," Gibeau said. "Or, frankly, were not in tune with what the brand would have allowed us to do. We like the idea that you can bring back a brand at EA and express it in a new way. We've had some successes on that front, but in the case of Dungeon Keeper, that just didn't connect with an audience for a variety of reasons."




This is what department heads say to their executive bosses as a last resort to avoid being fired. "Our ideas were perfectly conceived and executed flawlessly; it's those idiot customers who refused to give us money for it. The fault lies with them, not us!" If you're lucky, your boss halfway buys it because he's too busy closing down studios or too distracted arranging for hookers to slip them a hot shot on some yacht somewhere or too flat-out incompetent to pay attention and you get another chance to make something wildly profitable. You don't say things like this to your audience because your audience has already told you exactly what they think of your gilded shit.

The only time you say this publicly is if you're too stupid and tone-deaf to know how this sounds to anyone who has to actually work for a living, or if you plan to force all of your customers to eat this shit soon enough anyway so they might as well get used to the taste now. Three guesses on which path EA is going to take going forward and here's a hint: Gibeau still has his job.
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Molyneux isn't dead but EA is fucking his corpse. by WITTGENSTEIN 02/01/2014, 6:51pm PST NEW
    Seems legit NT by Eurotrash 02/03/2014, 10:56am PST NEW
        Forbes article on this pile of computer dogshit by WITTGENSTEIN 02/06/2014, 1:50pm PST NEW
            His track record is telling by skip 02/06/2014, 7:36pm PST NEW
                Let's highlight the journos who defend this garbage by skip 02/10/2014, 7:53pm PST NEW
                Re: His track record is telling by fabio 07/11/2014, 1:19am PDT NEW
                A year later, Ultima Forever is shutting down. I hope DK has the same fate. NT by skip 08/04/2014, 3:14pm PDT NEW
    EA says they were criticized for being too bleeding-edge by skip 07/10/2014, 11:53pm PDT NEW
        This is a failure of messaging by Horrible Gelatinous Blob 07/11/2014, 1:37am PDT NEW
            Try to find a video game exec who DOESN'T look like a child molestor by fabio 07/11/2014, 8:16pm PDT NEW
 
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