Chris Kohler wrote:

But one critic I talked to who had played Tecmo Koei’s forthcoming third-person shooter Quantum Theory said it was almost indistinguishable from Gears. The thrust of the criticism around the game thus far seems to be that it apes the outward form of the popular shooter, but not its intrinsic appeal.

Part of the problem seems to be a total lack of exposure among Japanese gamers — and, perhaps more importantly, among Japanese game developers — when it comes to high-end videogames like Halo and Grand Theft Auto, with their lush graphics and open worlds.

“I’ve come across Japanese development companies as recently as two years ago where the engineers, the designers of the game, owned a PS2, a PSP, a Wii and a DS,” says Campbell. “I’ve sat people down with a next-gen game, and they thought they were watching a cut scene until I gave them a controller. I was like, ‘No, this is what people in the West play.’”